Turning on and off. Starting and finishing. Each on your own terms. What’s not to like about that?

If you ever wonder where the appeal of Instant Gratification exists in the transportation industry, look no further than Uber. And then wonder whether your sales team would rather drive cars or sell them. How many of the below elements exist in your dealership.

(1)   An ability to turn on or turn off at your whim. Need a little extra cash to put someone through college or to pay for an engagement ring? Turn on your Uber sign. 

(2)   Make what you want. If you want to work all day Saturday and Sunday and in the evening you can. Or get to your hustle early in the morning. How about driving a little each morning or evening before or after you go to your day job?

(3)  You are your own boss. Start and end your day when you want to. Again, turn it on or off when you feel like it.

Despite recent notoriety for a poor culture in their corporate offices, the reality of Uber’s cultural impact is more positively engineered outside of those walls in today’s mainstream society. Uber delivers in an age of Instant Gratification on key freedoms that employees are looking for in today’s Gig Economy.