Here are observations of the OE market from the perspective of a company with 9,000+ product installations in the Aftermarket. Both the OE and the Aftermarket have strengths and weaknesses in their approach to automotive service and repairs. Our article is on page 38 of Fixed Ops. http://fixedopsmag.com/magazine/septoct2012/index.html
Check out Digital Lobby TV and Digital Menu Boards, AutoNetTV’s digital signage programs designed to increase sales and CSI while entertaining your customers – and AutoNetTV Web Tools videos for your website.
You need to be a member of DealerELITE.net to add comments!
Join DealerELITE.net