FOR IMMEDIATE RELEASE

Help for the Automotive Industry: Viking Media Marketing Announces Exclusive Partnership with New Vision Sales
Strategic Partnership Will Streamline the Lead-to-Sale Conversion Process for Automotive Dealerships Seeking Qualified New Customers

DATE: 5/24/10
CONTACT: Scott Pinsker, 727.871.3204 or pr@vikingmediamarketing.com

Tampa, FL: From its global headquarters in Tampa, Florida, Viking Media Marketing - industry leaders in electronic lead generation and precision marketing - announced today the formation of an exclusive business partnership with New Vision Sales of Charlotte, North Carolina. The new strategic alliance will streamline the lead-to-sales conversion process for automotive dealerships by ultra-modernizing the call center service that captures new client leads.

Once activated by Viking Media Marketing's coast-to-coast infomercials, regional television commercials or international e-promotions, New Vision Sales' "Business Development Center" immediately sets appointments and call-backs with consumers seeking automotive financing at nearby dealerships - capturing key data and qualifying each individual lead. This new system will help dealerships drive qualified consumers into the showroom, providing continual support until the sale is complete.

"Based on our decade-long history with New Vision Sales' CEO and founder Glynn Rodean, we are delighted to formally announce this industry-altering agreement," said Roy Kirchner, president and co-founder of Viking Media Marketing. "Rodean's strategies for customer outreach and activation are unmatched in North America, and his business development services have helped dealers maximize sales since 1994. We're fully confident that this exclusive partnership will generate an instantaneous, ROI-boosting impact for Viking Media Marketing's nationwide dossier of automotive clients."

"I've worked with the Viking Media Marketing team for years, and our goal is to increase the conversion of lead appointments into showroom traffic, sales and higher ROI by providing highly skilled agents and effective calling techniques that sell," said New Vision Sales CEO Glynn Rodean. "And nobody is more highly-skilled or better at monetizing new leads than the New Vision Sales professionals. This partnership will provide automotive dealerships with the new leads they desperately need to start growing again."

For interview requests with Viking Media Marketing president and co-founder Roy Kirchner, please contact Scott Pinsker at 727.871.3204 or pr@vikingmediamarketing.com.

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About Viking Media Marketing: Viking Media Marketing's exclusive Lead Generation System is responsible for producing $1.5 billion annually in new sales, and the Tampa-based agency has generated over five million qualified, local leads for North America's most marketing-dependent industries, particularly in the automotive sector. Founded by industry veterans Rob Anderson and Roy Kirchner, Viking Media Marketing generates leads through key electronic mediums, with a special emphasis on broadcast television. By electronic "precision marketing," Viking has helped automotive dealers across the country sell more cars through its unique low- and fixed-price lead subscription programs. Please visit www.VikingMediaMarketing.com to learn more.

About New Vision Sales: New Vision Sales Inc. revolutionized the automotive call center industry in 1998 when Glynn Rodean installed his first Business Development Center. It produced over 400 vehicle sales in addition to improving dealerships' sales force and in-house call center with training and consulting on calling techniques. Today, Glynn and NVS have helped to significantly increase showroom traffic, sales volume and gross profit by providing an unrivaled skill-based solution to dealers of all sizes. Visit www.NewVisionSales.com to learn more.