Live chat has become the leading method for online customer support. Businesses are able to engage with more and more customers through online channels. Want to know why your business should use live chat for support?

Customers simply love live chat. It is one of the best ways to enjoy instant communication with a company. It also leads to the highest satisfaction rates amongst customers. When customers engage with a live chat representative, their overall experience is quick, satisfactory, and simple. 90% of the customers find live chat very helpful.

With live chat, custom support team is able to access customers’ browsing history, co-browsing features, and many other helpful tools. It enables the agents to help the customers with the context of their history and activity. Since they are able to provide better and more relevant support to customers, it results in a win-win situation for both the customers and the company.

Businesses also like live chat. Studies reveal that if online support is available customers are more likely to buy products online. Further, customer support teams that use live chat for supporting online customers are able to see an overall decline in the service cost. The cost of live chat per interaction is lower than most conventional methods like emails and phone support. And because of the quick response time, agents spend less time per interaction, reducing the need for extra agents for efficient customer support.

Make use of live chat enjoy happier customers, higher conversions, and reduced service costs.