We all know new leads are important and you always want to keep that pipeline full. But attracting new customers is expensive, and making more money while spending less is something that every…
Blog Why You Don’t Really Need to Acquire New Leads 4 LikesOver the years, Google has firmly established itself as the…
Blog Is it Time to Take a New Look at Facebook Ads? 2 LikesMost dealers know how many cars they sell on a weekly, monthly and annual…
Blog Are You Selling Cars or Acquiring Customers? 1 LikeHave you ever noticed that a single interaction between your customer…
Blog How to monitor customer service 1 LikeBased on the behavior of thousands of consumers on dealership websites, PERQ’s Car Buyer Insights Report upends preconceived assumptions, including finding that the…
Blog Car Buyers Prefer Texting Over Phone Calls for Dealer Communication, According to a Myth-Busting Report from PERQ 1 LikeSome dealership personnel tend to do things that really boil down to just CYA…
Blog The Customer’s Time is not yours so Stop Thinking it is! 2 LikesCustomer service surveys are becoming more…
Blog Excellent Service…I Promise! 3 LikesThe glaring mistakes of a well-intentioned…
Blog My New Car Buying Experience 9 LikesSuccessful sales consultants in the automobile industry do the following:
1. They plan their day the…
In the 2015 NADA Workforce Study, one of the most shocking statistics to me…
Blog How to Reduce Employee Turnover 2 Likes Why Live Chat and Responsive Websites Will Grow Your EngagementThe automotive industry has seen an influx in sales stemming from…
Blog Why Live Chat and Responsive Websites Will Grow Your Engagement 1 Like The Follow-UpIt happens every day. You sit in your morning meetings and you review the…
Blog The Follow-Up 4 Likes Dealers! Get Serious about Buying Directly from the Consumer Blog Dealers! Get Serious about Buying Directly from the Consumer 4 LikesIn order to be successful in today’s extremely competitive…
Blog Underpromise and Overdeliver: How to Increase Customer Satisfaction in Auto Sales 2 Likes A True Vehicle Experience...Driving home from the airport late last Thursday night, I switched on some good old’ talk back radio to keep me awake on for the journey… Bad idea most of the time…! But this night, a motor…
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