Ian Parker Member Ian Parker 1 Like Mark Hersh Member Mark Hersh 1 Like Kayla Reding Member Kayla Reding 1 Like How much does that "freebie" really cost? So you're in the final stage of negotiations and the guest tells you that they'll do the deal now if you throw in a...roof rack, mats, etc. While we always want to make the sale we should also realiz… Discussion How much does that "freebie" really cost? 1 Like Future Headline: Disney and Google Partner… This article originally appeared on Driving Sales but  I wanted to share it with the Dealer Elite community. (I recently entered a time warp which took me two years into the future.  While there I r… Discussion Future Headline: Disney and Google Partner… 4 Likes Roger Baird, Jr. Member Roger Baird, Jr. 1 Like

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