Tom Gorham's Likes

February 2016

Compliance vs. Ethics: The Lines are Getting Blurry in the Car Business

Ethics and compliance are different from each other, but both are vitally…

Blog Compliance vs. Ethics: The Lines are Getting Blurry in the Car Business 5 Likes A MODERN CAR-GUY FABLE

WHAT HAPPENED TO THE GENERAL MOTORS’ USED CAR PROGRAM –HOW IT WAS BORN - A MODERN CAR GUY FABLE…

Blog A MODERN CAR-GUY FABLE 8 Likes

July 2015

Jim Ziegler Helping Edmunds Get Their Message Out There

Blog Jim Ziegler Helping Edmunds Get Their Message Out There 4 Likes Gift Cards as a Dealership Visit Incentive After completing a lengthy study of the chat providers in the automotive industry, I thought that I would take on a smaller but equally debatable topic - gift cards as incentives to come to the deale… Discussion Gift Cards as a Dealership Visit Incentive 8 Likes TrueCar & The Auto Industry: Real Numbers

Latest NADA and Urban Science stats said new car dealerships sold approx. 16.5 million new and 9.9 million used (retail) vehicles in 2014

Consumers bought over 600,000…

Blog TrueCar & The Auto Industry: Real Numbers 3 Likes

May 2015

CARCODE SMS, IS THIS EDMUNDS DIRTY TEXT CAPER?

CARCODE SMS, IS THIS EDMUNDS DIRTY TEXT CAPER?

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Are Dealers Being Set Up Again by one of the Dirtiest Players? Is it another…

Blog CARCODE SMS, IS THIS EDMUNDS DIRTY TEXT CAPER? 8 Likes

April 2015

#1 Opportunity In The World

Is there gold here to be mined, or is it just worthless rock? Are we mining something of value or should we…

Blog #1 Opportunity In The World 3 Likes The Three Car Dealership Biases to Making a Change in Culture

Training and consulting with America’s car dealers is both fun and…

Blog The Three Car Dealership Biases to Making a Change in Culture 7 Likes

March 2015

Have you lost your picture?

video Have you lost your picture? 4 Likes

February 2015

Make Mobile Traffic a Top Priority for Your Website

It took a mini-debate with a potential client to bring me to a…

Blog Make Mobile Traffic a Top Priority for Your Website 3 Likes

January 2015

"If you can dream it, you can do it!" "If you can dream it, you can do it!" Discussion "If you can dream it, you can do it!" 3 Likes Inspiration Motivation Educational Quotes

Group Inspiration Motivation Educational Quotes 16 Likes Dealerships Vulnerable to Hack Attacks

by Jim Leman, Dec. 31, 2014 - Wards Dealer…

Blog Dealerships Vulnerable to Hack Attacks 4 Likes

November 2014

Think Compliance Isn’t Your Problem? Think Again

News broke recently about 5 dealership employees that were arrested and face federal charges of conspiracy, bank fraud, wire…

Blog Think Compliance Isn’t Your Problem? Think Again 3 Likes

June 2014

Stop the Trial Closes

Stop the Trial Closes

By David Lewis

In 2013, we saw the greatest increase in retail auto sales in the last…

Blog Stop the Trial Closes 6 Likes

March 2014

Change: The DNA of Success

While the experts pontificate on which direction the automobile business is…

Blog Change: The DNA of Success 5 Likes

February 2014

You know you work for a bad dealership when… We all know many dealers still make money the old fashioned way, in spite of themselves. If we want to attract top notch professionals to our industry we need to be able to quickly identify attribute… Discussion You know you work for a bad dealership when… 8 Likes

December 2013

Jim Ziegler wants to know "CAN LINCOLN SURVIVE?" UH-OH THIS ACCIDENTALLY GOT OUT EARLY

YOU CAN READ THE ARTICLE NOW... CLICK HERE

CAN THE LINCOLN FRANCHISE SURVIVE?

uh-oh! This…

Blog Jim Ziegler wants to know "CAN LINCOLN SURVIVE?" UH-OH THIS ACCIDENTALLY GOT OUT EARLY 7 Likes

September 2013

The Truth, the Whole Truth, and Nothing But the Truth: Why Sales People Lie to their Clients - and Why You Need to Stop

Ask most people to describe a sales person, and likely as not, you'll find yourself deluged by words like…

Blog The Truth, the Whole Truth, and Nothing But the Truth: Why Sales People Lie to their Clients - and Why You Need to Stop 3 Likes

August 2013

Male Domination: "No Girls Allowed"

Our industry, much like those of construction, technology, national politics and sports (amongst others) are notorious for being dominated by the male species. Why is that? Is it the old…

Blog Male Domination: "No Girls Allowed" 4 Likes Would You Rather 200k Random Followers or 200 Quality Followers?

"I want you to get 200 people to like this new page." he said to me, and he walked away.