Chris Saraceno's Likes
October 2012
Not riding along on the demo is without a doubt the most damaging part of the sales process. If you read my article titled …
Blog The Demo Ride and Drive 4 Likes Interaction OFF of Your Facebook Page is as Important as what Happens on it
Social media…
Blog Interaction OFF of Your Facebook Page is as Important as what Happens on it 2 Likes Hire the Winner's Brief OverviewIn my 25+ years in the automotive dealership training and consulting arena, I have been exposed to numerous dealership executives, department managers, and sales and service personnel who felt the…
Blog From the NCM Institute Blog: Work Smarter, Not Harder in Your Auto Dealership! 9 Likes To BDC, or NOT to BDC?
Getting anyone to recommend a…
Blog To BDC, or NOT to BDC? 4 Likes How to Turn a Bad Mood Into a Good Mood- Call 3 of your favorite customer.
- Call 3 customers that gave you high marks on your customer satisfaction survey.
- Find 3 co-workers.
These are some things…
Blog How to Turn a Bad Mood Into a Good Mood 4 Likes Who Are the Top Dogs on Klout in the Automotive Industry?
Let's face it. Klout is, for all intents and purposes, just a way for people to bolster…
Blog Who Are the Top Dogs on Klout in the Automotive Industry? 8 Likes It's Not You, It's ....As I ate dinner with a large group of friends this weekend the topic turned to car salespeople. Everyone seemed to have a story about being treated poorly when they wanted to purchase. They were…
Blog It's Not You, It's .... 2 LikesSeptember 2012
Accountability...It is more than a fancy six…
Blog Accountability....It's All About YOU! 7 Likes Don't Post the Exact Same Content at the Exact Same Time with Other Dealers
I was chatting with a social media marketing buddy of mine in Dallas earlier today when he told me a funny story. He knows that…
Blog Getting Fired up! 4 Likes Don't change your CRM, change your CRM cultu… I've spent the recent weeks looking for the "perfect" CRM tool. I found one with a great bell, another with an amazing whistle, and the one I especially liked had the shiniest widget I've ever seen.… Discussion Don't change your CRM, change your CRM cultu… 5 Likes Prepare For Your Customers Service Appointme…
Facebook has become so entrenched as the social media leader, it’s difficult to…
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