Chris Saraceno's Likes
December 2014
The Holiday Cheer Is On Us
The holiday season can be a stressful time a year both personally and professionally. We want to give you the…
Blog Did We Forget Anything? 2 Likes 4 Reasons Why Shoppers Love Using Live ChatAutomotive marketing as we know it has changed. The Internet now forces dealerships to have an online presence and build relationships with consumers in the digital world. Why? Because…
Blog 4 Reasons Why Shoppers Love Using Live Chat 2 Likes Using Emotions To Excite Customers: Honda’s Brilliant Holiday Marketing To promote their brand this holiday season, Honda is pulling out all of the…
Think Twice Before Going Under the Knife
By: Alan Ram
Let me say at the outset; I love BDCs. Like anything else though, there are…
Blog Think Twice Before Going Under The Knife 10 Likes Jim Radogna: Avoiding the Eye of Mordor in Social Media Just like in the blockbuster series “The Lord of the Rings”, the Eye of Mordor…
Dealership reviews coming to AutoTrader, the state of the U.S. auto market, and an important new Google AdWords metric…
Blog 5 Things We Read This Week: December 14-19 1 Like R.I.P Organic Reach: Now Let’s Talk About EngagementAnswers to your burning questions about Facebook’s big changes—and what you can do next
With a …
Blog R.I.P Organic Reach: Now Let’s Talk About Engagement 1 Like WestJet: A No Holds Barred Customer Loyalty Strategy Last year, WestJet pulled off an elaborate scheme whereby flight passengers…
Are You Selling in the Zone?
Recently, I came across some old notes I took at a Half-A-Car training meeting about twelve years ago. The notes were centered around being…
Blog Are You Selling in the Zone? 8 Likes Webinar Wednesdays Episode 2 - The Importance of Hearing No in a SaleBlog Webinar Wednesdays Episode 2 - The Importance of Hearing No in a Sale 2 Likes Not EVERYTHING Is Disciplined
Maybe you think you're disciplined...
October 2014
September 2014
For some people, the automotive industry can have a bad reputation. A history of unethical sales people, unattainable financing, low product quality, and high fuel-consumption has led some people…
Blog Mark Hergert CEO | An Example of Good in the Auto Industry. 1 Like How Dealers Can Use Social Media at the Deal…
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