DealerELITE's Likes

August 2018

Content Marketing Is Not a One and Done Game

There is one common problem most companies run into when they start a content…

Blog Content Marketing Is Not a One and Done Game 1 Like Digital Retailing Survey Open to Dealer Elite Members

Take part in the largest survey on digital retailing as we re-imagine…

Blog Digital Retailing Survey Open to Dealer Elite Members 2 Likes Stop Chasing Your Customers to Your Competit…

video Stop Chasing Your Customers to Your Competit… 2 Likes Do You Meet Expectations For Long-Term Retention?

Defining Customer Experience for Long-Term Retention

When it comes to creating a successful sale,…

Blog Do You Meet Expectations For Long-Term Retention? 1 Like Auto Subscriptions: Winning the Present While Preparing for the Future

There’s a lot of buzz around subscriptions as a new ownership model, with…

Blog Auto Subscriptions: Winning the Present While Preparing for the Future 2 Likes The Theory of 5 by Chris Saraceno

None of us live alone. We are a…

Blog The Theory of 5 by Chris Saraceno 1 Like Selling in the Service Drive

The goal of this is to help you find new and better ways to build a highly successful career in the car business and today I want to speak to you about…

Blog Selling in the Service Drive 4 Likes Success in Sales Podcast- Episode 39: The Order Blank Close

This week, Jeff covers one of his favorite closes- The Order Blank Close. While this close is a classic, it still provides an extremely high closing ratio. This is perfect to use when you haven't…

Blog Success in Sales Podcast- Episode 39: The Order Blank Close 2 Likes How Courtesy Shuttle Drivers Can Make Everyone Happy

What one…

Blog How Courtesy Shuttle Drivers Can Make Everyone Happy 1 Like The Theory of 5 Book Review and Giveaway

video The Theory of 5 Book Review and Giveaway 1 Like Welcome to the Circus...See Cars, Elephants and the Wolf Boy!

When automobiles were first introduced into society, people didn’t know what…

Blog Welcome to the Circus...See Cars, Elephants and the Wolf Boy! 1 Like 4 Tips to Capture More Declined Services

The benefits of having a mobile check-in and MPI process in the service department have been widely confirmed. You’ve probably heard all about the three “T’s;”…

Blog 4 Tips to Capture More Declined Services 1 Like ‘Assumptive Selling’ Creates a Better Car-Buying Experience (and This Month, it May Help Create a Better Experience for a Worthy Couple)

$10 from every copy of ‘Assumptive Selling’ sold on Amazon in August 2018 goes straight to help Bryan & Tamarra Armstrong

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Tamarra Armstrong, wife of the consummate Car…

Blog ‘Assumptive Selling’ Creates a Better Car-Buying Experience (and This Month, it May Help Create a Better Experience for a Worthy Couple) 1 Like

July 2018

NEW BLACK BOOK ANALYSIS SHOWS VARYING RETENTION TRENDS OF DISCONTINUED MODELS

Not All Discontinued Vehicles Depreciation Alike

Black Book, a division of Hearst that provides industry-leading used vehicle valuation and residual…

Blog NEW BLACK BOOK ANALYSIS SHOWS VARYING RETENTION TRENDS OF DISCONTINUED MODELS 1 Like Write Service Podcast: Episode 37- Set the Tone!

This week, Jeff continues with his series on how to hire and develop great service advisors. After you've properly posted the advertisement for job opening and interviewed, the period between…

Blog Write Service Podcast: Episode 37- Set the Tone! 1 Like 5 Things to Know Before You Buy a Motorhome

Congrats! You’ve made the decision to purchase a motorhome. Whether it is for annual vacations, to give your family a chance at a nomadic lifestyle, or to replace…

Blog 5 Things to Know Before You Buy a Motorhome 1 Like Why Salespeople Have Such Low Productivity

According to NADA the average salesperson’s productivity is slightly less than 10 units per month. The Rikess Group works with two of the largest volume dealerships in the country, and they need…

Blog Why Salespeople Have Such Low Productivity 3 Likes Stress at Work and How to Manage It

Stress could be produced by pretty much anything and everything these days. Simply one of the most stressful things in not having plenty time to do everything we prefer to do. And yet…

Blog Stress at Work and How to Manage It 1 Like Want to Maximize Retention?

Creating a Service Drive Experience to Maximize Retention

Bringing a car to the service drive for…

Blog Want to Maximize Retention? 1 Like BLACK BOOK JUNE DEPRECIATION REPORT SHOWS HIGHEST BUT STILL BETTER THAN TYPICAL MONTHLY DEPRECIATION SO FAR IN 2018

According to Black Book® data, the average price of a used vehicle for model years 2013-2017 decreased in value -1.2% during June, with cars changing -1.6% and trucks -1.0%. All vehicles are…

Blog BLACK BOOK JUNE DEPRECIATION REPORT SHOWS HIGHEST BUT STILL BETTER THAN TYPICAL MONTHLY DEPRECIATION SO FAR IN 2018 1 Like Are Your Service Customers Ready To Buy?