Brian Wiklem's Page
Profile Information
- Which best describes you?
- Car Enthusiast
- What company do you work for (or own)?
- izmostock
- What is your current position within your organization?
- Director, Media
- What is your company website?
- http://www.izmostock.com
- How did you specifically hear about DealerELITE? If referred, who?
- Internet
- Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
- We bring a credible technology perspective that no one else can
Brian Wiklem's Blog
Five Franchise Marketing Ideas for Local Business Owners
Posted on April 11, 2017 at 3:57pm 0 Comments 0 Likes
Getting to be part of a franchise business is a big deal in itself. However, keeping it running smoothly and growing at the same time is a whole different ball game.
Franchise owners have their work…
ContinueReel in Millennials with a Virtual Reality Lounge
Posted on November 14, 2016 at 5:23pm 0 Comments 0 Likes
The power of the Internet coupled with how to sell to Millennials – now the largest generation in the US – has sent many in our industry into a tailspin. Since more people prefer to research and shop online, visits to an actual dealership are at an all-time low. Buyers today visit slightly more than one dealership before buying, down from 4 to 6 visits a few years ago. As a result, dealers are not seeing as many walk-ins, and it’s becoming difficult for manufacturers to…
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