Vinnie Micciche's Page
Profile Information
- Which best describes you?
- Vendor Partner
- What company do you work for (or own)?
- Strolid, Inc
- What is your current position within your organization?
- President
- What is your company website?
- http://www.strolid.com
- What is your Facebook page/URL?
- http://https://www.facebook.com/strolidresults/?fref=ts
- What is your LinkedIn page/URL?
- http://https://www.linkedin.com/company/3654380?trk=tyah&trkInf...
- How did you specifically hear about DealerELITE? If referred, who?
- referral
- Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
- 24 years of Automotie experience from sales to F&I to General Manager. I was BDC Director and Ecommerce Director for Group 1 Automitives East Region and oversaw a 100 person centralized BDC for Group 1. I started Strolid 3 years ago and crrently service 50 Dealers nation wide.
Vinnie Micciche's Blog
How do you track the effectiveness of your online business?
Posted on May 5, 2010 at 11:38am 0 Comments 0 Likes
I was recently speaking for a group of dealers from France and a gentleman from an Automotive research firm mentioned that 95% of all people are online. I've heard 70% to 95%. So let's just say it is a large majority of our customers.
For the past decade our company has been measuring effectiveness by three means. The walk in up, phone up and intenet lead. I believe we track this data as well as anyone. My closing ratios always compare with other large dealer groups and other sources… Continue
For the past decade our company has been measuring effectiveness by three means. The walk in up, phone up and intenet lead. I believe we track this data as well as anyone. My closing ratios always compare with other large dealer groups and other sources… Continue
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