The Trade Walk ... Most Salespeople skip this step ... It costs you money !

The Trade walk or "early appraisal process" is the most critical step in building rapport with the customer. If this step is skipped it will cost you money. ...

Rating:
  • Currently 4/5 stars.

Views: 74

Get Embed Code

Related Videos

Comment

You need to be a member of DealerELITE.net to add comments!

Join DealerELITE.net

Comment by Richard Emmons on October 26, 2011 at 6:38pm
Skip the trade walk around there is no way to mentally devalue it. If you missed the new vehicle walk around all you would be selling is price. Miss the trade and you just gave away $500 or more. Do not do either and you will not have any gross or turn a potential delivery into a shopper at another store.  GREAT VIDEO
Comment by Brad Alexander on October 25, 2011 at 12:10am
Great chance to build rapport for sure. Having the customer with you during the trade appraisal/inspection is JUST as important as having them with you when you do your vehicle walk-around presentation.  In both cases you are establishing the value of a vehicle.  You wouldn't do a presentation on a car while the customer sat at your desk would you?

© 2024   Created by DealerELITE.   Powered by

Badges  |  Report an Issue  |  Terms of Service