Comment

Comment by Pete Obuchon on December 8, 2011 at 12:54pm

Grant-

     I agree with you in the short term. I think that True Car will weed out the salespeople with the inablity or without the desire to do their jobs. These are the 8 car guys that don't prospect, follow up or have a clue about what they are doing. In the short term, my customers will still give me a shot just because I am prospecting them before they are in the market actally shopping for a car. All good salespeople do this via phone calls, birthday and Christmas cards, and by everyday interaction with their community. In the long term, I don't know where we are heading with this. I don't like the fact that they are capturing my customer's data without their knowledge from the dealership's data base. I'm not worried about the pricing data simply because I've been dealing with lowball print ads for the past two decades (and lets face it, that's all Truecar is... a lowball print ad), I just don't know what to tell my customer when/if they ask me if I have allowedTruecar to access their info. I have some customers that have been with me in my personal book of business through a few dealership changes and a couple of different manufacturers. I can't honestly tell them that their info is safe. I don't think Truecar is the problem here though, it is the dealership's customer information security process that is in question. Thoughts?

Comment by Arnold Tijerina on December 8, 2011 at 12:37pm

Tell it, Grant! I agree 100%. You should check out my 2 blog posts about it on my blog - http://www.bslashc.com

• ‹ Previous
• 1
• 2
• 3
• 4
• Next ›
• Page