Comment

Comment by Craig Lockerd on October 7, 2010 at 1:27pm

Thanks Nancy!

Comment by NANCY SIMMONS on October 7, 2010 at 1:14pm

I love this! Could watch it over and over again!

Comment by Craig Lockerd on October 6, 2010 at 7:04pm

Thank you Dan you hit it spot on..."Dominate Buying Motive"...we are all "Motivated" by two basic feelings...avoid pain,seek pleasure,,,so when we know what brings that salesperson pleasure or help them avoid possible pain....well success is more likely to happen!

Comment by Craig Lockerd on October 5, 2010 at 5:18pm

Thanks guys....It is all the people that make it great!

Comment by Richard Emmons on October 5, 2010 at 5:10pm

Well done!

Comment by Paul Hardy on October 5, 2010 at 5:06pm

What is great about working with people that have this kind of attitude is it makes us better people. It really is a pleasure working with all of you guys. And a testiment to your leadership Craig that soo many GREAT people are attracted to Automax!

Comment by Craig Lockerd on October 5, 2010 at 4:45pm

Well there you go, it doesn't take a bunch of time to say a bunch to a person and get a bunch back from them! What happens then is you 'Pay That Forward"..teach others to be that way and ...well change can happen.

Comment by NANCY SIMMONS on October 5, 2010 at 4:39pm

A dealer I worked for many years ago, who actually reminded me a lot of you, Craig, took me upstairs in the conference room my very first day at the dealership... He took a marker and wrote in big bold red letters across the dry/erase board, "I Care about YOU!" He then sat down with me and with great sincerity asked me where I wanted to be in 5 years, 10 years and 20 years down the road. He asked me what exactly motivated me to excel in my profession. Then he said, if you are going to work for me in a management role, I want you to be a coach, an advocate and a compassionate leader to everyone who works here... (There were over 100 employees and I was Comptroller, but more like a GM.) He further stated that I would park in the back of the lot with everyone else and walk through the body shop door every morning, walk through service, parts, rental and leasing, proceed through the general office, out to the showroom before landing in my office to say good morning to every employee! This was probably the best lesson I ever received in the business!

Comment by Craig Lockerd on October 5, 2010 at 4:15pm

Wow, thank you very much Aaron...Salespeoples needs most certainly need to be addressed!

Comment by aaron kominsky on October 5, 2010 at 4:05pm

Great video I think you have lit a fire in some mgrs belly's Maybe they finally realize that a salesperson's presence needs to be addressed too The why is very important . In the folder signed yeah man spot on with that Kuddos to a great video Craig I love it great job !

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