What is the best way you use Video Marketing for your store/company?

I have been experimenting with different types of videos that I creat myself and I was wondering on what has worked for you. Here is a few examples of what I have created and they get more advanced as I progress in building these videos. Please let me know what you think

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Permalink Reply by Curtis D Snyder on June 15, 2010 at 11:56am

I like how quick and direct the Mustang video was. Under 3 minutes is always a plus. The Denali video ran a little bit long but the drive up was a nice touch. What has your response been with that type of music?

Permalink Reply by Bradley Belford on June 15, 2010 at 12:21pm

Well in our area with the demographics being the average age is 27 plus the majority is in the military and 42% being African American it is what sells around here. Typically in a different market the music would be different, but in my current area this is the music choice of our customers. I have received good feedback to the music, as it fits with the type of vehicle I added it to. I guess it comes with knowing what your customers like and who is in the area.
Thanks for the feedback. What type of video do you use in your market?

Curtis D Snyder said:

I like how quick and direct the Mustang video was. Under 3 minutes is always a plus. The Denali video ran a little bit long but the drive up was a nice touch. What has your response been with that type of music?

Permalink Reply by Curtis D Snyder on June 15, 2010 at 1:00pm

I haven't been using music mainly because I use a personal approach on on videos in which I am talking to the customer through most of it. I've been wanting to add a little music or even editing. But I know that will slow down my process. I'm getting videos out to my clients in under 10 minutes usually of the vehicle they inquired about. It's a raw un edited video but quick and personal.

http://www.youtube.com/watch?v=yrYXA6-3lGA

Permalink Reply by Bradley Belford on June 16, 2010 at 9:37am

I do the same and it works pretty good. These video's that I am making are for the vehicles that I highlight on specials. It also helps with SEO by attaching them to the website as well. A video just for the customer needs to be informal and raw, to me this is what adds the "personal touch". Keep up the good work!

Curtis D Snyder said:

I haven't been using music mainly because I use a personal approach on on videos in which I am talking to the customer through most of it. I've been wanting to add a little music or even editing. But I know that will slow down my process. I'm getting videos out to my clients in under 10 minutes usually of the vehicle they inquired about. It's a raw un edited video but quick and personal.

http://www.youtube.com/watch?v=yrYXA6-3lGA

Permalink Reply by Curtis D Snyder on June 16, 2010 at 11:12am

Thanks Bradley, same to you.

Permalink Reply by Mark Hourany on June 24, 2010 at 11:05am

http://apps.attainresponse.com/MailF5/message.htm?id=mark-hourany@c...

Imagine Your Customers walking in and knowing you. Looking for You. Wanting you to help them. No More Cold Ups. I have had sales forces go crazy trying to figure out what happened. Why are these People acting like they know me. Well, it is because they feel like they do. They saw you on the Video Email You sent. You took the time to show them the car on video. Not any car. the car they actually requested. You turned the engine on so they can hear it purr and you did a full walk around showing off its features and quality. You quickly gave them an education about yourself and told them you are looking forward to meeting them soon.

The competition sent an auto response letting them know that they will be contacting them soon. You are the customer. Which Sales Department made you feel more comfortable and took you from being a internet shopper to a person that is know attached to the car and the person that showed it to them? Which Sales Department separated itself from all the other replies in that customers in box?

We all know that the faster you reply the better. Yet we forget, The better your reply, the more likely you are to get the first step accomplished. Setting the appointment and getting them into the dealership. So lets say you do that. The next thing that happens is they don't feel attached to anyone so they just work with the person that greets them. Or, with Video Email, even if they forget your name. They well not likely forget your face.

So what is a deal or two more each month worth to you as a professional? To me it means the difference between a nice volume bonus, or no volume bonus. I couldn't sign up for this system fast enough. Don't be the last one to get it. Let that be your competition. Let me know If you have questions!

Permalink Reply by Mark Hourany on June 24, 2010 at 11:10am

The biggest trouble with you tube that I found when I was doing my homework was that it showed my potential competition. I was helping them. I lead my own leads to them. the second was time to make and upload and then publish. As we all know time is not a luxury and that means you have to make generic and not personal messages.

Permalink Reply by Bradley Belford on June 28, 2010 at 9:55am

Mark for your first post I couldn't agree more. The video's in question that I posted were ones that I attach to specials. I actually have almost every vehicle in a quick walkaround format. Then I edit a quick hello to the actual customer and it looks like I made it just for them. The whole process takes about 10 minutes.

Mark Hourany said:

The biggest trouble with you tube that I found when I was doing my homework was that it showed my potential competition. I was helping them. I lead my own leads to them. the second was time to make and upload and then publish. As we all know time is not a luxury and that means you have to make generic and not personal messages.

Permalink Reply by Reyn Mansson on July 21, 2010 at 3:11pm

Check out Virtual Cyber Sales System - It allows interaction and immediacy that staged videos don't yellowjacket-media.com

Permalink Reply by Bradley Belford on July 21, 2010 at 3:54pm

The way he does the walk around is pretty common don't you think? I uploaded an older video its the one with the Red F-150. Thanks for the input though.

Reyn Mansson said:

Check out Virtual Cyber Sales System - It allows interaction and immediacy that staged videos don't yellowjacket-media.com

Permalink Reply by Curtis D Snyder on July 21, 2010 at 4:51pm

Hey Bradley, I like the truck walk around. That's the similar style to what I usually try. Check out "vReveal" It's great video editing software that helps to take a lot of the shakiness out of a video. Also it quickly and easily helps you to balance out the lighting when you shoot inside a vehicle and it's showing up darker on play back.

Keep up the good work.

Permalink Reply by Bradley Belford on July 21, 2010 at 5:04pm

Thanks for the tip.

Curtis D Snyder said:

Hey Bradley, I like the truck walk around. That's the similar style to what I usually try. Check out "vReveal" It's great video editing software that helps to take a lot of the shakiness out of a video. Also it quickly and easily helps you to balance out the lighting when you shoot inside a vehicle and it's showing up darker on play back.

Keep up the good work.