Selling with Video online!
ONLINE VIDEO- The most effective way of selling cars online! Online virtual video verses video demonstrations produced by a sales consultant?
Video with animated voice over technology is a very power and accurate way of posting vehicles.
On the other hand, the enthusiasm of a sales consultant providing a video walk around is truly creating emotion.
Of the two methods provided, what are the pros and cons of each?
Replies to This Discussion
-
Permalink Reply by MANNY LUNA on -
You set up and ready to go Bobby?
Call me so we can ad our stores
832-341-1806
-
Permalink Reply by Curtis D Snyder on
-
The animated and voice over videos are being used by almost everyone these days. It's nice to have and will draw a person in to submit a lead on your site. But as I mentioned there aren't to many sites that do not already have a version of this available.
However as you mentioned nothing creates emotion or excitement like a personal video right from the sales rep. Nothing closes a phone up or internet lead like having a personal greeting and walk aorund video highlighting the customers mentioned hot buttons. The downside most sales will complain about is time. However, if prepped right your 2-3 minute walk around video is shot and sent in 8-9 minutes or less.
Personal video is the way to go!
-
Permalink Reply by Patrick D. Ucci on
-
So here is the deal from Florida market and I'm sure others are similar. The Video walk around on the vehicle of interest is somewhat time consuming but very effective as long as we have the following items: a sales associate that is adequate for the task (knowledgable, professional, presentable, and enthusiastic), and a good quality flip cam. The only thing that would be a disadvantage would be weather (we seldom have this issue. ha).
I would like to add a small comment that anyone can email me back on as well for more information. There is a missing link to the traffic drivers to the web with search engine optomization which involves video but this is video that is produced in mass quantities by a company that I am connected with. The method is that video indexes MUCH higher than any key word search although the videos are also linked to hundreds of key words. The result: Market exclusivity by brand including competitors as well are available, and much more organic traffic sent through to your web sites instead of leads that you pay for today. Then the territory is locked down and dominated by searches. I can give you links to youtubes that explain the concept. Just ask. Happy to help and be part of this group!!!
Best,
Patrick
-
Permalink Reply by Curtis D Snyder on
-
I'm jealous about not having the bad weather problem. But up here in the horrific Chicago winters we just roll the vehicles through our service drive for the video. Just an idea for those other northern guys who have to deal with our crap weather.
-
Permalink Reply by Patrick D. Ucci on
-
Agreed and great idea Curtis. Being raised in the car business in Buffalo I can relate.
Cheers!
Patrick
-
Permalink Reply by Mike Stoner on
-
We utilize a program where we respond to every incoming inquiry with video. We also send video walkarounds done by salespeople. When we do so we have great success and have had many instances where the customer has made a deposit immediately and scheduled a time to come in and pick up the car.
We use a service from www.quickvidconnect.com which makes the sending of video email really easy. We also get a notification when the video is viewed so we can call the customer right away. The customer always seems surprised at that seeming coincidence.
We do have videos posted with motion applied to still pictures and animated voice over technology. It fails for it's lack of the human element. We also create custom videos promoting different vehicles which we post on youtube and various social networking sites. This link is to our most succesful one so far http://www.youtube.com/watch?v=nGT9JBIT-1Y
We've sold a couple of cars from that video and have several appointments set for this week as a result of that video and it just went up Friday afternoon.
-
Permalink Reply by Todd Des Marais on
-
The key to success is views!!!!! You can’t just load these up to YouTube and expect customers to find them , you have to drive customers to the videos.
We have created a tool that integrates custom walk a rounds videos and Sales staff bio videos into ad templates that can be posted in all the relevant online marketplaces by your sales staff easily and with track able results. Customers can start to establish rapport with the sales rep that markets themselves the best…
Call or email me for more info… We feel this is a game changer todd@mypostwire.com OR (253)266-2741
-
Permalink Reply by Mike Stoner on
-
Did you watch the video and see the number of views? The videos are hosted at youtube and are also uploaded to other sites and sent to our customer database via our crm.
Todd Des Marais said:The key to success is views!!!!! You can’t just load these up to YouTube and expect customers to find them , you have to drive customers to the videos.
We have created a tool that integrates custom walk a rounds videos and Sales staff bio videos into ad templates that can be posted in all the relevant online marketplaces by your sales staff easily and with track able results. Customers can start to establish rapport with the sales rep that markets themselves the best…
Call or email me for more info… We feel this is a game changer todd@mypostwire.com OR (253)266-2741
-
-
I did, great video Mike.
Mike Stoner said:Did you watch the video and see the number of views? Th e videos are hosted at youtube and are also uploaded to other sites and sent to our customer database via our crm.
Todd Des Marais said:The key to success is views!!!!! You can’t just load these up to YouTube and expect customers to find them , you have to drive customers to the videos.
We have created a tool that integrates custom walk a rounds videos and Sales staff bio videos into ad templates that can be posted in all the relevant online marketplaces by your sales staff easily and with track able results. Customers can start to establish rapport with the sales rep that markets themselves the best…
Call or email me for more info… We feel this is a game changer todd@mypostwire.com OR (253)266-2741
-
Permalink Reply by Tobias Sedillos on
-
I use music in my videos… There are a lot of things you can say about each vehicle – but if it doesn't appeal to the individual needs of the viewer; there is always the possibility of it doing more harm than good. I do have one video, in which I introduce myself and extend an invitation to visit my website or call me directly. My videos, are simply an invitation to visit my website and eventually make the call to meet with me in-person. To me, they are powerful prospecting tool – Nothing more, nothing less.
Tobias Sedillos
http://www.youtube.com/Tobias4Toyotas
-
Permalink Reply by Torrey Russell on
-
According to search engine optimization (SEO) firm, RankAbove, search results with video thumbnails have a 41 percent higher CTR than plain text results. The best part: every SEO position benefits. Regardless of the average position, video search results have a considerably higher CTR than their equivalent text result.
see http://searchenginewatch.com/3641435
Torrey Russell
CEO
http://offersnetwork.com
-
Permalink Reply by Patrick D. Ucci on
-
This ia exactly the case for VSEO. The opportunity to have compelling searches that are highly indexed as they have video that is professionally done that is brand specific and uploaded totally dominates your area of influence is the key to success here. Its a fraction of anything done with print and is infinately more successful since it is so much more direct. Im happy to put anyone that is interested in learning more about this in touch with the right people. Here is a great article of a local dealer group that saw this as the path for their efforts and it is paying off huge!!!
P - Attachments:
© 2024 Created by DealerELITE.
Powered by
