Getting Job As Car Salesman
Getting job as car salesman
If you sell cars you and have any talent you probably have one of the most secure jobs in the dealership. So you want to sell cars?
The salesman works a couple of twelve hour shifts a week and every Saturday and if he does not sell enough cars he owes the dealership money.
The Salesman takes on all jobs in the dealership that have come available since they cut back and fired everyone who drew a salary all for free.
The Salesman gets blamed for not setting up the back end when the business manager does not sell anything.
The Salesman travels to the customers house or place of business to get the signature someone forgot.
The Salesman drives to a dealer 50 miles away for a dealer trade.
The Salesman does not get paid until everyone else does.
The Salesman learns most of the policies of a dealership after the fact.
The Salesman is the face of the dealership and the manufacturer. A manufacturer spends millions of dollars on ad campaigns. The dealership spends thousands of dollars on local ads in the newspaper and online. The Salesman is the first impression the customer encounters. Why are salesman untrained? The typical training at a dealership is handing them a bunch of brochures and have them try to remember the horse power and torque ratings of every car. Thrown to the wolves! It is what happened to the manager that is trying to train them. They can hire a company to teach salesman how to act like a baby boomer to sell to generation X.
To top things off the salesman is 100% commission and is asked to work 12 hour shifts and their duties are expanded to do everything the salaried workers used to do before they were laid off to save money? When all is said and done the salesman survives all and is the last one standing. Like a cockroach after a nuclear war.
By the way I would not trade my job!
The salesman works a couple of twelve hour shifts a week and every Saturday and if he does not sell enough cars he owes the dealership money.
The Salesman takes on all jobs in the dealership that have come available since they cut back and fired everyone who drew a salary all for free.
The Salesman gets blamed for not setting up the back end when the business manager does not sell anything.
The Salesman travels to the customers house or place of business to get the signature someone forgot.
The Salesman drives to a dealer 50 miles away for a dealer trade.
The Salesman does not get paid until everyone else does.
The Salesman learns most of the policies of a dealership after the fact.
The Salesman is the face of the dealership and the manufacturer. A manufacturer spends millions of dollars on ad campaigns. The dealership spends thousands of dollars on local ads in the newspaper and online. The Salesman is the first impression the customer encounters. Why are salesman untrained? The typical training at a dealership is handing them a bunch of brochures and have them try to remember the horse power and torque ratings of every car. Thrown to the wolves! It is what happened to the manager that is trying to train them. They can hire a company to teach salesman how to act like a baby boomer to sell to generation X.
To top things off the salesman is 100% commission and is asked to work 12 hour shifts and their duties are expanded to do everything the salaried workers used to do before they were laid off to save money? When all is said and done the salesman survives all and is the last one standing. Like a cockroach after a nuclear war.
By the way I would not trade my job!
Replies to This Discussion
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Permalink Reply by Steve Richards on
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Manny, well put; pretty much true and definitely sad. No question why it is difficult to attract ambitious people to our business and even more difficult to keep them. Automotive sales people are for the most part bright, personable, hard-working, and honest. What they are taught to say and do by the "industry experts" is archaic, ineffective, and offensive. Sales people are abused by consumers and their management alike. They make little money due the sales process, not their work effort. They turnover not because they don't want to succeed, but because they are prevented from using their talents in order to succeed.
Manny, I'm guessing that you're a success in spite of the training you've received and maybe in spite of the management you've worked for. That seems to be the case with most of the successful automotive people I meet, sales person or manager. Rare is it that I find someone who has been trained to use modern sales strategies and is consistently “coached up” by their direct supervisors.
The culture of most new car stores is one which suffers from what I call a two-way vertical of MISTRUST. Consumers don't trust sales people, sales people don't trust management. Management doesn't trust ownership and owners don't trust the factory! And the "reverse" is true; the factory doesn't trust dealers, dealers don't trust their managers, managers don't trust sales people and sales people are taught NOT to trust customers ("buyers are liars"). It's a bit nuts. Lack of trust is expensive and slows the process down. But, that's the way it has always been done.
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Permalink Reply by MANNY LUNA on
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Thank You !!!
Have a great weekend!!!
Steve Richards said:Manny, well put; pretty much true and definitely sad. No question why it is difficult to attract ambitious people to our business and even more difficult to keep them. Automotive sales people are for the most part bright, personable, hard-working, and honest. What they are taught to say and do by the "industry experts" is archaic, ineffective, and offensive. Sales people are abused by consumers and their management alike. They make little money due the sales process, not their work effort. They turnover not because they don't want to succeed, but because they are prevented from using their talents in order to succeed.
Manny, I'm guessing that you're a success in spite of the training you've received and maybe in spite of the management you've worked for. That seems to be the case with most of the successful automotive people I meet, sales person or manager. Rare is it that I find someone who has been trained to use modern sales strategies and is consistently “coached up” by their direct supervisors.
The culture of most new car stores is one which suffers from what I call a two-way vertical of MISTRUST. Consumers don't trust sales people, sales people don't trust management. Management doesn't trust ownership and owners don't trust the factory! And the "reverse" is true; the factory doesn't trust dealers, dealers don't trust their managers, managers don't trust sales people and sales people are taught NOT to trust customers ("buyers are liars"). It's a bit nuts. Lack of trust is expensive and slows the process down. But, that's the way it has always been done.
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Permalink Reply by MANNY LUNA on
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Steve, So so true! I could of never said it any better!!!!
MANNY LUNA said:Thank You !!!
Have a great weekend!!!
Steve Richards said:Manny, well put; pretty much true and definitely sad. No question why it is difficult to attract ambitious people to our business and even more difficult to keep them. Automotive sales people are for the most part bright, personable, hard-working, and honest. What they are taught to say and do by the "industry experts" is archaic, ineffective, and offensive. Sales people are abused by consumers and their management alike. They make little money due the sales process, not their work effort. They turnover not because they don't want to succeed, but because they are prevented from using their talents in order to succeed.
Manny, I'm guessing that you're a success in spite of the training you've received and maybe in spite of the management you've worked for. That seems to be the case with most of the successful automotive people I meet, sales person or manager. Rare is it that I find someone who has been trained to use modern sales strategies and is consistently “coached up” by their direct supervisors.
The culture of most new car stores is one which suffers from what I call a two-way vertical of MISTRUST. Consumers don't trust sales people, sales people don't trust management. Management doesn't trust ownership and owners don't trust the factory! And the "reverse" is true; the factory doesn't trust dealers, dealers don't trust their managers, managers don't trust sales people and sales people are taught NOT to trust customers ("buyers are liars"). It's a bit nuts. Lack of trust is expensive and slows the process down. But, that's the way it has always been done.
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