Tracey Dortch's Page
Profile Information
- Which best describes you?
- Car Enthusiast
- What company do you work for (or own)?
- StoneMeta Media
- What is your current position within your organization?
- Social Media Marketing Strategist
- What is your company website?
- http://stonemeta.com
- What is your Facebook page/URL?
- http://www.facebook.com/home.php?#!/pages/Stonemeta/126662820710190
- How did you specifically hear about DealerELITE? If referred, who?
- Terry Dortch
- Not everyone gets approved for DealerELITE. To maintain the integrity of DealerELITE, tell us what you will have to offer once a dealerELITE member?
- I would like to build awareness among dealers about social media. I have studied the shift in traditional advertising to social media marketing. By informing dealers about this new technology I can help t hem be more successful.
Tracey Dortch's Blog
The Importance of Social Media in Your Comprehensive Marketing Plan
Posted on December 13, 2010 at 11:30am 0 Comments 0 Likes
Now is the time to be thinking about your comprehensive marketing plan. In order to be comprehensive today, social media must be included. David Meerman Scott said, “The rules of marketing & PR have changed. Now buyers are finding answers to their problems online. They search Google, read online portals and news sites and are active on social media like Facebook and Twitter. Your buyers watch YouTube videos, listen to bloggers’ advice and opinions, and visit company websites. Are you…
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