8760 – That’s how many hours we each get during a year. 24 hours every day for 365 days. And yet, despite the fact that we each get the same amount of time, some people accomplish far more than others. Why is that?

If you’ve read any of my previous articles, you’ll know that I believe it is because we have lost focus on the “Forgotten Foundation” of time management.…

Businesses are starting to get it. They once saw social media as a channel like many others through which they could broadcast their message. When that didn’t work, they shifted to using it as a branding tool only. When that wasn’t effective, they started communicating with people. Bingo! Now, more need to take it to the next…

APPLY HERE

TrueCar Announces 10 Sponsored Scholarships to AutoCon2013!

 …

Written By: Robin Cunningham

Most Monday mornings I find myself standing in NCM Institute’s beautiful training facility welcoming a new class of retail automobile dealership managers who have come to Kansas City for formalized training specific to their job responsibilities. After introductions, I tell them something like: “We won’t be talking about what you think you have come here to learn until just before or…

I had a candidate recently say: "I don't want to say too much about myself and what I have done in my career but".. I cut him off midstream and said SAY EVERYTHING about yourself and what you have done and leave nothing out....Make Noise In Your Job Search!...Leave nothing out!!! #getnoticed

When it comes to advertising of any kind, it is important that every dollar you spend will get results.  This truism has held for generations and it continues today.  But there have been some changes to this model.  An excellent example of how the game has changed somewhat is Google Adwords.  Google Adwords allows you to have small text ads appear on the side of the Google search page during a search.  Using Google Adwords can involve a good deal of strategy on…

WARREN HENRY AUTO GROUP SELECTS THE DIGITAL DEALERSHIP SYSTEM

MIAMI, FL (June 20, 2013) – Warren Henry Auto Group (warrenhenryauto.com) is pleased to announce the selection of the Digital Dealership System (digitaldealershipsystem.com) to…

What’s the one thing that big box retailers don’t have? Heritage and a story. Sure, they can hire celebrity spokespeople, spend millions in advertising and photography, but they can’t tell me a story. This is one thing that Bentley has excelled at in their recent campaign dubbed, “Le Mans 24 Hours: Les…

I visit a lot of dealerships in the course of a week.  One complaint that I am hearing is they "can't get salespeople".

Here is a decades old fact: 87% of people, that attempt car sales, are out of the industry in a year.  That was published by NADA thirty years ago and I doubt that it has changed.  



I am amused to hear managers complaining that they can't hire salespeople.  I was talking to the new car manager at a Lexus store.…

There have been valid business reasons to use hashtags for years. Twitter started it off. Pinterest added to it. Google+ mastered it in many ways. Instagram, Tumblr… the list of social sites on which hashtags are relevant is long. Facebook was the last major holdout. Now that they’ve joined the bandwagon, it’s go time.…

Sounds ridiculous, right? It’s real, however. A case study involving a pizza joint in New York has shown that offering ridiculous rewards can pay off. This particular pizza joint has several “over-the-top” rewards but none as much so as the promise of a free Ferrari…

In life, as well as sales, you have to pick a side-the side of clarity or one of confusion. Legendary Green Bay Packers coach, Vince Lombardi used to say, “It’s hard to be aggressive when you are confused.” When you are playing in a state of confusion, you are playing with the mindset not to lose instead of aggressively playing to win. It’s no secret, that our industry can be chaotic. In the middle of a demonstration the check engine light comes on, breaking the rhythm of…

A little background on our situation...

One of my many responsibilities at our dealership is to be in charge of our new and used vehicle photos.  I have a guy who works for me that handles the job well, but it falls under my purview. As we all know, we have to be on top of our photos and videos as they are the first thing that most customers see when…

By Kim Curtis, Corporate Accountant, AutoNetTV Media, Inc.

I can honestly say I am not a specialist when it comes to understanding automobiles.  I am not sure what the names of parts are that are underneath my hood.  I am not sure what they do exactly.  Thank goodness for mechanics!   

When I was younger, if a mechanic told me I had something wrong with my car…

Disney is beloved the world over and is recognized as a premiere family destination place. Whether you’re talking about the parks in Orlando, or California, people pay premium prices to be able to enjoy a little of the magic. But what makes Disney any different than the other amusement parks in the world? Many would say it’s Disney’s philosophy and…

In my last post “Bad Management It’s Also Just Plain bad for Business“ David Ruggles brought up a good point when responding to a comment made by Steve Richards.

Steve stated that "The retail culture incubates mediocrity and as gross profits continue their downward spiral good luck attracting quality sales personnel. Can you name another product that sells for $30K…

In the automotive world, the bottom line is that many dealerships experience very high turnover rates with employees, especially in sales. Our world is one of high stress, long hours and feast or famine. (This might not be as true in the service departments.) However, the face of your dealership to a customer who bought their car from you is their salesperson. Yes, it is.…

Industry leading mobile app now enables dealerships to market to customers with richer content; adds clean, flat interface, and native tablet support

Daytona Beach, FL – June 25, 2013 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, today unveiled Driver…

There are those who were hurt by the recent Penguin 2.0 update by Google. If your rankings fell in the last month, there’s probably a black and white flightless bird reason for the drop. Thankfully, there are things that you can do to make things better.

Even if you weren’t affected by the change, you should still take note. There are nuances and…

Under normal circumstance, I do not like the types of social media strategies that try to can them into basic processes with time limits. Sure, it’s good to have guidelines, but I find that they’re normally too limiting to allow people to make the right decisions. This infographic is somewhat like that, but it’s design is just too cool in its…