Evaluating a new CRM requires a long check-list. I’d argue one of the most important line items to check-off is security features. Auto dealers are under consistent threat from cyberattacks. Auto News reports that on an average day, 143 viruses and 84 malicious spam…

Did you take a road trip this summer? If you did, I bet you took your car in for a service before you took off. It’s common sense to prioritize maintenance to avoid problems down the road. This common-sense thinking can easily carry over to one of the hardest working machines in your dealership: your scanner. Strict adherence to scanner maintenance ensures…

When I watched the live coverage of the Inspiration4 launch and landing, I thought about the similarities between SpaceX and Automotive Innovations. Elon Musk’s thought process of building rockets and what he was trying to do with SpaceX was described in “Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future.” Obviously, he wouldn’t be the…

In my former life as a Controller, I was always aiming for a fast and accurate month-end close. Our business office typically closed the books within five to seven days. Is that a realistic deadline? Not according to Christine LaFontaine, Owner & CFO of Matt LaFontaine Automotive, which owns three dealerships in Michigan. Christine, who is also a former…

Video has taken over as the preferred form of content for consumers. According to an infographic on The Drum, in 2017 only 63% of businesses used videos in their marketing. Fast…

PureCars, a leading provider of digital marketing technology and services for automotive dealers, today announced the appointments of Guy Super as Chief Revenue Officer, and Kate Colacelli as Chief Marketing Officer. 

With nearly 20 years of industry experience, Super joins PureCars after serving as Vice President of Sales for Outsell, where he was responsible for accelerating nationwide growth for the company’s customer engagement platform. Prior to joining Outsell, he was…

At the end of July 2021, a new law passed in Illinois requiring dealerships to pay retail rates to technicians for the actual time and labor it takes to repair vehicles that are under warranty. The justification being that technicians are highly trained workers and should be paid wages that…

Auto dealership buy/sell market on path to most active year in history – 320 transactions June 2020 to June 2021 – as limited inventory and more efficient practices send dealership profits soaring 164%; historic access to capital fuels demand, and blue sky valuations tick up more than 40% from pre-COVID levels.

Incline Village, NV - September 20, 2021 – The auto dealership buy/sell market has hit yet another historic high, with 320…

Rapid Recon, the leader in delivering transparency and accountability technologies for modern auto dealerships, launched today …

The simplest call to a service department is the customer who calls to schedule an oil change. A busy shop doing 50 oil changes a day with a $2 show bonus shells out $100 every day just in employee bonuses for handling these simple calls. You have to agree with me this doesn’t make any sense.

Instead, why not use a Digital Voice Assistant…

Buying a car is a big, expensive purchase that few people undertake lightly. So, of course you’re going to hear a lot of car sale objections. Don’t take “I need to think about it” personally. Your job is to be a consultant – there to answer every question with the goal of finding the perfect-fit vehicle and starting a relationship.

The…

Protective Asset Protection, a leading provider of F&I programs, services and dealer owned warranty company programs, announced today the release of its second F&I Trends Report, an in-depth look at the trends and insights shaping F&I products; how auto dealerships are using F&I products in 2021; and the outlook of F&I products used by dealerships for the second half of the year. Click here to download…

You've finally done it! You bought a motorcycle. Now - you have to move it!

Whether you are moving across the country because of your job or moving into the city because that's where all the fun is happening, moving a motorcycle can be a tricky business without proper planning and equipment.

As long as you have someone who will handle moving your helmet and leathers for you, moving your motorcycle is relatively easy. Here are a few tips to moving your Triumph, Harley, or other…

Car accident attorneys are very important to car accident victims. They help create strong personal injury claims to seek fair compensation for all of the other drivers’ caused damages. Basically, if you were not at fault for the accident and you were injured, lawyers for car accidents in Philly will build cases fast so you receive as much money as possible.…

Customer service is extremely important. We get that. But one thing we might not notice, or suspect is that not everyone is good on the phones. In fact, some of your best Service Advisors could be the absolute worst on the phones! Just because you’re great in front of a customer doesn’t mean you have the skills necessary to replicate that via telephone. And…

In our video series Ali Reda’s Road to Sales Success, we’ve been exploring every bit of a process that we want to use to help you accomplish your dreams and goals. It worked for Ali, it’s working for Carlos, and it…

In the last month or so, several automotive manufacturers have announced production cuts. One would think that is perhaps counterintuitive in the sense that, with a market severely lacking new vehicles, shouldn’t OEMs ramp up production rather than decrease it?

According to the…

As I have mentioned in previous blogs, there are many uses for video in marketing. One thing I haven’t yet discussed is using video internally in your dealership. At many dealerships, training is not always a strong focus and new employees are introduced to the dealership and company culture through piles of paperwork, manuals, and other tedious tasks that,…