In today's competitive automotive industry, staying ahead of the curve is crucial for dealerships to thrive. One way to achieve this is through a comprehensive training program that empowers your Sales Consultants and BD Agents to excel in their roles. Here are the top four ways Onsite & Virtual Dealership Training will help your dealership excel. …

Dealership Sales Coaching is a game-changing approach to training that equips your Sales Consultants and BD Agents with the skills and knowledge needed to excel in phone interactions with customers. By providing continuous and personalized coaching, your team will be prepared to handle a variety of scenarios, resulting in improved performance and increased appointment set rates. In this article, we will explore the key benefits of Dealership Sales Coaching and how it can transform your…

You never hear a prize fighter say he fired his trainer directly after he won the championship belt, right? Well, that's why it's important to continue coaching and training the salespeople and BDC employees. Even after they seem to have mastered the phones and their appointment set rate is off the charts, continued coaching and training are paramount. This is what keeps them sharp! …

Scripts aren’t just important, they’re critical! And it’s not just the importance of scripts themselves but the strict adherence to them with ongoing inspection and confirmation of progress to their correct deployment. 

A strong process sets you free, we all know that. It’s proven time and again in the military, business, and academia.…

We'd be lying if we said we didn't enjoy the time when cars flew off the lot faster than we could restock our inventory. But as that excitement hit the road, have we asked ourselves, "Are we ready to sell again?" Let's be real, over the past three years, we could easily overcome objections and even achieve record levels of profit. But did we actually stick to a sales process during this frenzy? The truth is NO, most of us didn’t. …